Menu
Oneslide
  • About
Oneslide

4 Revenue Levers

Posted on April 30, 2020

Editable Google Slide (CC-BY-4.0)

If you want your business to make more money (we are talking about revenue here, not profit), then there are only 4 ways you can go about it:

  1. Make more people buy whatever it is that you are selling.
  2. Make the same amount of people buy more often.
  3. Make the same people buy more stuff every time they buy anyway.
  4. Make them pay more money for the same stuff.

Everything we do in marketing should have effect on at least one of these 4 levers. A simple thought that too many of us, marketers, like to forget too often.

A few more slides

  • STRATEGY FOR STRATEGY
  • 4 TYPES OF THINGS WE DO
  • 5 DRIVES OF HUMAN BEHAVIOR
  • 3 GAMES COMPANIES PLAY
  • 10 STAGES OF AWESOME PROJECTS
©2023 Oneslide