Editable Google Slide (CC-BY-4.0)
Why do startups fail?
Sometimes it’s about high costs and lack of investments, either facing challenges with finding a perfect team match. These are usually not the main reasons for the majority of failed startups though.
In practice, startups may begin with a bad idea, hardly manage to move on, get unclear results, and move on to the next shiny object instead of diligently iterating on the original idea.
This is extracted from a great article by Google Ventures which talks about the importance of research and their “Research Sprint” methodology.